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Presentient Technologies Customer Cookie Policy

Introduction

This Cookie Policy explains how Presentient Technologies ("we", "us", "our") uses cookies and similar technologies when you visit our website presentient.com (the "Website").

This policy should be read together with our Privacy Policy, which explains how we use personal data more generally.

We use cookies to ensure our Website functions correctly, to analyse how visitors use our Website, and to support our marketing and lead-generation activities.

What are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. Cookies help websites recognise your device and store information about your preferences or past actions.

Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the Website to function properly. They enable core functionality such as page navigation and form submission. The Website cannot function properly without these cookies. These cookies do not require your consent under UK law.

Analytics Cookies

These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously. This allows us to measure and improve the performance of our Website. We use Google Analytics for this purpose. Analytics cookies are only set if you provide your consent.

Marketing Cookies

Marketing cookies are used to track visitors across websites. The intention is to display content or communications that are relevant and engaging for the individual user. We use HubSpot cookies to support our contact forms, customer relationship management, and marketing analytics. Marketing cookies are only set if you provide your consent.

Cookies We Use

The table below provides examples of cookies that may be set on our Website.

Cookie NameProviderPurposeTypeDuration
_gaGoogle AnalyticsUsed to distinguish usersAnalytics2 years
_ga_*Google AnalyticsUsed to persist session stateAnalytics2 years
_gidGoogle AnalyticsUsed to distinguish usersAnalytics24 hours
hubspotutkHubSpotTracks visitor identity for form submissionsMarketing6 months
__hstcHubSpotTracks visits and interactionsMarketing6 months
__hsscHubSpotTracks sessionsMarketing30 minutes
__hssrcHubSpotDetects browser restartMarketingSession

This list may be updated from time to time as our Website changes.

Third-Party Cookies

Some cookies are placed by third-party services that appear on our Website.

Google Analytics

We use Google Analytics to collect information about how visitors use our Website, such as pages visited, time spent on pages, and how users arrived at the Website. The information collected is used to compile reports on Website activity and to improve the Website's performance. You can find more information about Google's approach to implementing data privacy standards at the following link.

HubSpot

We use HubSpot to manage contact forms, customer relationships, and marketing activities. HubSpot cookies allow us to understand how users interact with our Website and whether they have previously submitted a form. If you submit a form on our Website, information collected via HubSpot will be processed in accordance with our Privacy Policy. You can find more information on the essential and non-essential cookies tracked at the following link.

Legal Basis for Using Cookies

Under UK data protection law:

  • Strictly necessary cookies are used on the basis of our legitimate interests in operating a functional Website.
  • Analytics and marketing cookies are used only with your consent, in accordance with PECR and UK GDPR.

You can withdraw your consent at any time.

Managing Your Cookie Preferences

When you first visit our Website, you will be presented with a cookie banner allowing you to accept or reject the use of non-essential cookies.

You can change or withdraw your cookie preferences at any time by adjusting your browser settings.

Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our use of cookies or changes in applicable law. Any updates will be posted on this page with a revised "Last updated" date.

Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please contact us at dpo@presentient.com.

Last Updated: 21 January 2026

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